The Shart Files

Silent but deadly — and your playground for Google Tag Manager tracking.

1. Unleash a shart

Click the button and watch the aftermath appear. Each click pushes a shart_click event to the data layer.

2. Tell us about your shart

Fill in the details and submit. On submit a shart_form_submit event is pushed with all the field values, then you are sent to the thank-you page.

3. What actually is a shart?

This outbound link leaves the site. Clicking it pushes an outbound_click event before you go.

Learn the science ↗